Giving & Community
Giving joy, offering love, helping others.
The Linden Team is currently based in the Rochester, NY area. This city that we call home means a lot to all of us, and we’re blessed to be able to give back to this community that has given so much to us.
We work closely with local organizations including RIT, Golisano Children’s Hospital PICU Unit, School Without Walls, and more. Many of our projects for local charities and organizations involve pro bono work and giving back through education and knowledge sharing opportunities and speaking events.
Putting for the PICU
Since 2021, Linden has proudly sponsored the Putting for the PICU Golf Tournament—an annual event benefiting the Pediatric Intensive Care Unit at Golisano Children’s Hospital. Founded by Joshua Fox, a dedicated PICU nurse, this tournament helps raise critical funds to support the care of seriously ill and injured infants, children, and young adults.
2025 marks our fifth year supporting this meaningful cause. In addition to our sponsorship, Linden employees, families, and friends actively participate in the tournament and volunteer their time and talents. Our team also donates marketing support to help raise awareness and grow the event’s impact.
All proceeds go directly to the PICU, helping to improve the experience for patients, families, nurses, and doctors alike. The event, held each August, draws over 150 golfers from across the community.
Funds Raised to Date:
- 2021 – $12,000
- 2022 – $14,300
- 2023 – $12,800
- 2024 – $8,179
- 2025 – $14,127
- Total Raised: $61,406!
Linden also proudly designed and donated the official event website. View it here.
Rochester Baseball League
The Rochester Baseball League (RBL) is the premiere adult baseball league for the Greater Rochester area, made up of 27 teams and 500 players who play at 10 different locations throughout the tri-county Rochester area.
Sponsoring this league was a no-brainer for us. RBL helps fund the organization and operation of the league, including league and umpire fees, field rentals, maintenance, and team equipment expenses.
Shift2 Key Celebration
Linden Digital Marketing is proud to continue supporting the Shift2 Key Celebration, the organization’s annual fundraising event that helps provide refurbished computers to people in need throughout our community.
The Key Celebration is an evening of connection and impact, featuring a social hour, dinner with wine, a silent auction, and special awards recognizing those who help advance Shift2’s mission.
We’ve sponsored this event for three years, and our own Lindsay serves on the Shift2 Board — making this cause especially close to our hearts. Supporting Shift2 means helping schools, nonprofits, and individuals gain access to the technology they need to stay connected, learn, and reach their full potential.
Learn more about Shift2 and their mission: shift2.org
School Without Walls Golf Scramble
The School Without Walls partners with ‘ROC the Possibilities’ to organize a golf tournament to benefit the upcoming Class of 2023 seniors. The Linden Team donated a website and also sponsors this event. This tournament raises funds to cover senior year expenses of students who are unable to afford them, including prom, caps and gowns, and end-of-year trips and events.
Rochester Institute of Technology
As most of us at Linden are RIT alumni, we always seek ways to give back to our alma mater, support current students, and share our marketing knowledge with the Saunders College of Business. We believe giving back with knowledge and education is just as important as giving back with hard skills and marketing tactics. Linden is proud to remain actively involved with RIT. Linden’s growing events at RIT include: RIT Entrepreneurial Speaker Series, Women’s Leadership Summit, RIT Saunders College of Business – Biz 2 Judging and more.
NiKallen Real Estate Annual Golf Tournament
We believe that community support is built one connection at a time—and sometimes, one hole at a time. We’re excited to sponsor a hole at the 2nd Annual NiKallen Real Estate Charity Golf Tournament, taking place on June 14th, 2025 at Morgan’s Crossing Golf Course in Chili, NY.
This day of friendly competition and community spirit supports a cause close to the heart: Jon Hemink’s run in the Chicago Marathon to honor his neice, Lena Hemink, and raise funds for the Muscular Dystrophy Association (MDA). MDA’s mission is to fund groundbreaking research, provide essential care, and support families affected by muscular dystrophy and related neuromuscular conditions.
We’re proud to be part of an event that brings people together not just for golf, but for purpose. Whether you’re teeing off or cheering from the sidelines, your presence helps move the mission forward.
Here’s to a great day on the green for a truly meaningful cause.
Habitat for Humanity Leaders Build
Linden is proud to support the Greater Rochester Habitat for Humanity through participation in their annual Leaders Build. For the past two years, Linden employees have rolled up their sleeves, donating their time and skills to help construct homes for future Habitat homeowners. Along the way, we’ve had the privilege of working side by side with other local businesses and community leaders—all united by a shared goal of building a stronger Rochester.
CDS Wolf Foundation Gala
We loved being a part of the CDS Wolf Foundation Gala: CDS Through the Ages on November 15, 2024, at the beautiful Arbor Midtown.
This inaugural gala raised $80,000 to support CDS Life Transitions and its affiliates, who serve more than 17,000 individuals — including those with intellectual and developmental disabilities, Veterans, seniors, and families. The evening featured a silent auction, a sit-down dinner, and recognition of three incredible honorees whose leadership and service have shaped CDS Life Transitions since its founding in 1977.
It was a night of celebration, community, and impact — and we were glad to be a part of helping CDS Life Transitions continue their mission of empowering people to live fulfilling lives. We can’t wait to join again for the next gala in 2025!
Frontier Kitchens Golf Tournament 2024
The Linden Team was proud to sponsor Frontier Kitchens’ inaugural Golf Invitational, helping to support a day of community and charitable giving. Held at Webster Golf Club, the tournament raised money for St. Jude Children’s Research Hospital and Lollypop Farm Humane Society. We are honored to have been part of an event that not only brought people together for a day on the green but also made such a positive impact for children’s health and animal welfare causes.
Nazareth Athletics Golf Classic 2025
What an incredible day! On September 19, 2025, Nazareth University Athletics hosted their Annual Golf Classic at the beautiful Cobblestone Creek Country Club — and it was a huge success.
This year’s event brought together 110 golfers and raised over $25,000 in support of Nazareth’s student-athletes and programs. We’re so proud to have been a sponsor and to play a small part in helping these athletes continue to thrive both on and off the field.
A big thank-you to everyone who participated, supported, and cheered on this amazing cause. We’re already looking forward to next year’s outing on September 18, 2026.
Here’s to another year of golf, community spirit, and cheering on the Golden Flyers. Go Naz!
Uganda Water Project – Putts, Pals, and Purpose Tournament
Linden Digital Marketing was excited to support the 3rd Annual UWP Golf Tournament on July 28, 2025 at Ravenwood Golf Club in Victor, NY.
This was our first year partnering with the Uganda Water Project, and we couldn’t be more thrilled to join their mission of bringing clean, safe water to communities in Uganda. The event was the perfect mix of fun and purpose — with lunch, dinner, merch, and plenty of surprises out on the course — all while raising awareness and funds for an incredible cause.
We’re grateful to stand alongside the UWP team and everyone who came together to help families gain access to life-changing clean water. We can’t wait to keep the momentum going and be part of this amazing event in the future.
Learn more about the Uganda Water Project and how you can get involved.
ROchester Rotary Sunshine Camp Golf Invitational 2025
Linden Digital Marketing supported the Sunshine Camp Golf Invitational on September 16, 2025, held at the beautiful Ravenwood Golf Course in Victor, NY.
This annual event is one of Rochester Rotary’s major fundraising efforts, making a direct impact on thousands of people with disabilities and city youth who participate in programs at Rochester Rotary Sunshine Camp. The tournament delivered a day of great golf, community spirit, and purpose — with sponsors enjoying excellent visibility and participants receiving a beautiful Callaway tee gift and a top-tier experience.
We were glad to be a part of this meaningful event and to help Sunshine Camp continue its mission of creating unforgettable experiences for children and adults with disabilities. Learn more here.
Rochester Cocktail Revival
Meaningful partnerships create lasting impact. That’s why we sponsored a booth at a flagship event at the 2025 Rochester Cocktail Revival, New York State’s premier celebration of cocktail culture and local creativity.
Instead of using the booth ourselves, we passed the opportunity to Shift2, a Rochester-based nonprofit with a mission to maximize the usefulness of existing technology to positively impact people’s lives, the community, and the environment. Shift2 connects used computers, laptops, and other hardware with those who need it most, reducing electronic waste and helping close the digital divide.
Their work supports students, job seekers, and nonprofits across the region, generating more opportunity while creating a healthier planet. It’s a mission we not only believe in, but one that’s especially close to home, as our teammate Lindsay Connelly serves on Shift2’s board.
Ticket sales from Rochester Cocktail Revival events help fuel the festival’s growth and support Rochester’s downtown economy, hospitality scene, and creative community.
It felt right to give our space to an organization doing such meaningful work, and we’re grateful to be part of an event that brings people together in ways that matter.
Lollypop Farm Barktober Fest 2025
On September 27, 2025, Linden Digital Marketing supported Lollypop Farm’s Barktober Fest at Innovative Field, home of the Rochester Red Wings!
Barktober Fest is the largest pet-friendly walk and festival in the region, raising funds to help Rochester’s homeless and abused pets. With several Lindies being proud rescue-pet parents, this cause is especially close to our hearts — and we loved spending the day meeting the many pups (and their people!) who came out to support.
We’re glad to be a part of this event and to stand with Lollypop Farm as they work to bring their Kindness for All Kind expansion project to life, transforming the future of animal welfare and education in our community.
Learn more: www.lollypop.org/kindness 🐾💚
Isaiah House Bills Tailgate 2025
Many Lindies are proud members of the Bills Mafia, so saying yes to the Isaiah House Bills Tailgate Fundraiser on September 14, 2025, was an easy call. Supporting Isaiah House — Rochester’s only comfort care home that provides free end-of-life care — is critical to our community, and this event was the perfect way to combine football, fun, and giving back. 🏈🐃
Held at 137 Railroad St. in Rochester, the day was full of good food (garbage plates + tailgate apps), drinks, live DJ entertainment, raffles, and a halftime auction — all while cheering on the Bills.
For us, it’s about living out the Bills Mafia motto: “Be good. Do good. God bless and Go Bills.” – Josh Allen. We were glad to be a part of this event and to help Isaiah House continue providing compassionate care for those who need it most.
Learn more: theisaiahhouse.org/bills-tailgate
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