Blog & News
The Power of Lemon8: A Must-Try Platform for Brands
Lemon8 is one of the newer social media platforms on the scene, designed to allow users to share photos and videos with their audiences. While this may sound like other platforms, Lemon8 offers unique opportunities to expand your brand’s reach to new audiences. Let’s dive into what Lemon8 is, why it’s gaining popularity, and why […]
Lead Scoring: Conquering Your Stack of Leads
So you have a mountain of leads? Congratulations! A common challenge clients encounter is managing the influx of leads generated by digital marketing efforts and converting them into sales. This is important for: So Many Leads: What To Do Next Your marketing efforts are generating a lot of leads. So many, in fact, that your […]
Hot Off The Press: Business Strategies When You’ve Made The News
Congrats, you’re famous! Now let’s harness the power of this attention to make an even bigger impact. By focusing on the following tactics, you have the opportunity to highlight your achievements and expand your reach, making meaningful connections with new audiences along the way. Proactive Social Monitoring Actively monitoring social media channels allows you to […]
Marketing In Motion: 3 Tips to Get You Started Making Reels and TikToks
Have you considered adding short videos, like Reels and TikToks, to your marketing content repertoire, but just don’t know where to start? No matter what social media platform you use, we have some tips to make the video creation process smoother for you. Reels “Reel-y” Do Make A Difference First, let’s talk about why Reels […]
GA4: Welcoming Google’s New Website Tracking Technology
In July 2023, Google officially sunsetted Universal Analytics (UA) and made Google Analytics 4 (GA4) the new platform for tracking website analytics. Whether you’re interested in learning what website tracking is or just want to know more about valuable insights you can gain by tracking with GA4 , Linden is here to help you out.
AI Chatbots: The Basics
Have you started testing out AI chatbots yet (like ChatGPT or Bing AI)? We’re starting with the basics: what is an AI chatbot and how can it help you?
Lindsay Connelly Announced as Tech Rochester’s Emerging Technology Woman of The Year
Tech Rochester has selected Lindsay Connelly, Owner and Digital Marketing Strategist at Linden Digital Marketing, as the 2023 Emerging Technology Woman of the Year.
Linden’s 5-Step Approach: What to Expect as a Client Onboarding
Every marketing firm has a different process to get things started. Your journey at Linden starts with our customized onboarding process we have optimized through years of feedback with our clients to ensure you’re set up for success.
4 Questions To Consider When Evaluating A Marketing Firm
Hiring a new marketing firm is about weighing the value of the marketing services against the cost, while also considering the intricacies of your unique business. Linden helps you understand the predicted return on investment you can expect from marketing and if it’s really worth it for you and your business.
Finding Roots at Linden Digital Marketing: The Co-Op Experience
At Linden Digital Marketing, two of our biggest strengths are powerful marketing tactics and top-notch employees. Since the beginning of the company, Linden has utilized RIT’s co-op program to connect us with intelligent and driven talent. Joseph and Thomas are our two current co-ops. And Michele, a Digital Marketing Analyst, started with us as a […]
Lindsay Connelly Announced as Rochester Business Journal 2022 Forty Under 40 Honoree
Rochester, N.Y., (Friday September 9, 2022) — Rochester Business Journal has selected Lindsay Connelly, Owner, Digital Marketing Strategist, as a 2022 Forty Under 40 honoree. Forty Under 40 recognizes Rochester’s leaders who are younger than 40 years old for their professional accomplishments, community service, and commitment to inspiring change. An outside panel of judges, including previous […]
Linden Digital Marketing Wins Platinum Award at Hermes Creative Awards
Linden Digital Marketing announces that they have won Platinum at the 2022 Hermes Creative Awards, an international awards competition for creative professionals involved in the concept, writing, and design of traditional and emerging media. Hermes Creative Awards recognizes outstanding work in the industry while promoting the philanthropic nature of marketing and communication professionals. Hermes Creative […]