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Blog & News

Hot Off The Press: Business Strategies When You’ve Made The News

Congrats, you’re famous! Now let’s harness the power of this attention to make an even bigger impact. By focusing on the following tactics, you have the opportunity to highlight your achievements and expand your reach, making meaningful connections with new audiences along the way. Proactive Social Monitoring Actively monitoring social media channels allows you to […]

Marketing In Motion: 3 Tips to Get You Started Making Reels and TikToks

Have you considered adding short videos, like Reels and TikToks, to your marketing content repertoire, but just don’t know where to start? No matter what social media platform you use, we have some tips to make the video creation process smoother for you. Reels “Reel-y” Do Make A Difference First, let’s talk about why Reels […]

GA4

GA4: Welcoming Google’s New Website Tracking Technology

In July 2023, Google officially sunsetted Universal Analytics (UA) and made Google Analytics 4 (GA4) the new platform for tracking website analytics. Whether you’re interested in learning what website tracking is or just want to know more about valuable insights you can gain by tracking with GA4 , Linden is here to help you out. 

AI Chatbots: The Basics

Have you started testing out AI chatbots yet (like ChatGPT or Bing AI)? We’re starting with the basics: what is an AI chatbot and how can it help you?

4 Questions To Consider When Evaluating A Marketing Firm

Hiring a new marketing firm is about weighing the value of the marketing services against the cost, while also considering the intricacies of your unique business. Linden helps you understand the predicted return on investment you can expect from marketing and if it’s really worth it for you and your business.

Finding Roots at Linden Digital Marketing: The Co-Op Experience

At Linden Digital Marketing, two of our biggest strengths are powerful marketing tactics and top-notch employees. Since the beginning of the company, Linden has utilized RIT’s co-op program to connect us with intelligent and driven talent. Joseph and Thomas are our two current co-ops. And Michele, a Digital Marketing Analyst, started with us as a […]