Lindsay Connelly Named Greater Rochester Chamber’s 2025 Business Person of the Year
Rochester, NY, July 2025 — The Greater Rochester Chamber of Commerce has named Lindsay Connelly, President and Founder of Linden Digital Marketing, LLC, as the recipient of the 2025 Business Person of the Year Award In the “Under 25 Employees” category. Presented annually since 1983, this prestigious honor recognizes the outstanding leadership, success, and civic […]
Linden Digital Marketing Earns NYS & Monroe County MWBE Certification
Rochester, NY, July 2025 — Linden Digital Marketing is announcing its official certification as a Minority and Women-Owned Business Enterprise (MWBE) by both New York State and Monroe County. These dual certifications recognize the agency’s ownership and leadership by women, its operational excellence, and its commitment to building an inclusive and equitable business landscape. Administered […]
When to Invest in a Website Redesign Service (And What It Can Really Do For Your Business)
Is your online presence due for a glow-up? Feeling stuck with your website? You’re not alone. If you’ve been wondering whether your website needs a redesign, or you’re not quite sure where to start, you’re in good company. Many business owners reach a point where their site just doesn’t feel like it’s keeping up—maybe it’s […]
AI Optimization (AIO): All About the llms.txt File
Making content readable by AI, not just search engines SEO’s Never-Ending Evolution If it feels like SEO is a constantly moving target, you’re not alone. As AI search tools like ChatGPT become central to how people discover information online, what worked before in SEO is shifting, and fast. At Linden, we’ve been rethinking how we […]
Wait, That Was AI?
A No-Nonsense Overview of Artificial Intelligence Today and What It Means For You Artificial Intelligence (AI) is no longer a futuristic concept—it’s a daily reality. From Siri answering questions to algorithms recommending your next binge watch, AI is shaping how we live, work, and connect. But as exciting as AI is, it also comes with […]
From Clickbait to Clarity: Media Literacy in Content MarketingÂ
Understand the why behind what you share and protect your brand in the process. With content circulating around news outlets, social platforms, and influencer feeds, it’s easy to get swept up in what’s trending. But for marketers, quick reactions can come at a cost. Media literacy defines the ability to assess the accuracy, intent, and […]
Linden Co-Op Bootcamp
Setting our student employees up for success Whether you’re just starting in industry or have been a working professional, a new job at a new company is a jolt of nerves and excitement. This is particularly true for college students at their first internships or co-ops. What software do they use? Did I forget to […]
The Power of Lemon8: A Must-Try Platform for Brands
Lemon8 is one of the newer social media platforms on the scene, designed to allow users to share photos and videos with their audiences. While this may sound like other platforms, Lemon8 offers unique opportunities to expand your brand’s reach to new audiences. Let’s dive into what Lemon8 is, why it’s gaining popularity, and why […]
Lead Scoring: Conquering Your Stack of Leads
So you have a mountain of leads? Congratulations! A common challenge clients encounter is managing the influx of leads generated by digital marketing efforts and converting them into sales. This is important for: So Many Leads: What To Do Next Your marketing efforts are generating a lot of leads. So many, in fact, that your […]
Lindsay Connelly, Alumna ’18, Featured by Rochester Institute of Technology Saunders College of Business
“I came back to Saunders to further educate myself because I wanted not just to study but to do. And RIT has a deep history of creating doers.” Read the full article and learn more about Lindsay’s business journey on RIT’s site here.